Dodo Mobile Summer

A fully generative AI approach to producing online campaign images and animated pre-rolls of the loveable Dodo brand mascot - achieving character consistency and high resolution imagery through a combination of LoRA training, generative tooling and traditional retouching. The results giving the client a high production output at a fraction of the time and cost of a traditional production approach.

PROJECT DETAILS

Client

Dodo

Year

2025

Role

Art Direction, AI Generation

Deliverables

Online film, Stills