Dodo Goes Mobile

Dodo and Rick are neighbours - they're also good mates. So, what better way to show off Dodo's mobile coverage by taking their phones on a road trip? This ad was a hybrid production, combining a traditional live-action shoot, a real coastal roadtrip and a combination of fully GenAI Dodo imagery and animation. A first for Dodo. The result is a blend of traditional and GenAI production techniques that combines to show a memorable spot in one cohesive style, filmed from the perspective of our two friends filming each other.